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Accenture teams with Wi2 in Japan

Tokyo: Wire and Wireless Co., Ltd. (Wi2) and Accenture have launched an analytics services platform for consumer companies in Japan that delivers context-based customer insights and supports the creation of new, personalized services. The platform will allow businesses across a range of consumer-facing industries to identify relevant target groups, understand where and how these customers purchase products and services, and engage them on their mobile devices with tailored offerings and promotions.

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